AuctionAlgo AI-driven auction software logo

Privacy Policy

Last updated: March 16, 2026

Introduction

AuctionAlgo ("AuctionAlgo", "we", "us", "our" or the "Company") is committed to protecting the privacy of individuals who visit the Company's website and individuals who register to use our services.

This Privacy Policy (the "Policy") describes AuctionAlgo's privacy practices in relation to the use of the Company's websites and the related applications, services, and programs offered by the Company, as well as individuals' choices regarding use, access and correction of personal information.

Important: This Policy only applies to www.auctionalgo.com (the "Site") and not to auction house websites powered by AuctionAlgo.

Note that the Site may contain links to other company websites. Please be aware that our Policy does not apply to these other websites.

This Policy provides information about how AuctionAlgo collects, uses, discloses and protects the personal information ("Personal Information") we gather when you:

  • Create or access an account through the Site or use the services, including any applications or demos that we make available via the Site, from time to time (the "Services");
  • Download, install, or otherwise use AuctionAlgo software products, including any demos related to such products ("Product"); or
  • Subscribe to or request information from us through the Site.

This Policy does not apply to the privacy practices governing the relationship between our customers and their end users when our customers use our Product to collect and process data. Rather, such usage is governed by the privacy policies posted at the customers' websites.

Information Gathered and Tracked by AuctionAlgo

We may collect various types of information from visitors to our Site or from phone or email conversations, which are described in more detail below. In some instances, we may combine one type of information with another type of information, and store them together in our records.

In all cases, however, we strive to limit the amount of information we collect and store to that which is necessary to provide you the relevant services.

Organizational and Personal Information Collected

Within our Site, you may be asked to give us personal or organizational information in order to purchase or receive information about our Product.

We may collect this information through different methods, including (without limitation):

Registration Forms

Registration is not required except for access to our premium content areas. The registration forms require users to give us accurate contact information and references to help us better serve you.

Order Forms and Enrollment Forms

Our order forms securely collect visitors' contact information and payment information to use for order fulfillment and this information may be shared with our partners or resellers if that is necessary to fulfill your request.

During the purchasing process, you may be given the opportunity to sign up for future e-mailings regarding our products, services, and promotions.

Registration Profile

You may also be given the option of registering a profile with us to store your name, purchase history, and billing information to make it easier for you to shop and purchase products/services from us in the future.

You may change or cancel information relating to your profile online at any time.

Online Forums and Social Networks

Any Personal Information that you choose to submit to one of our online forums or social networks may be read, collected, or used by others who visit these community areas.

You should carefully consider whether you wish to submit Personal Information to these forums or social networks and should tailor any content you submit appropriately.

The Personal Information collected by AuctionAlgo may include:

  • Contact information (such as your name, title, e-mail address, postal address, and telephone number)
  • Transactional information
  • User preferences
  • Financial / credit card and payment information (please see the "Third Party Payment Processor" section for more information)
  • Demographic information and geographic or geo-location information
  • Additional information as needed for our business and customer service purposes

Sensitive Information

We ask that you not send or otherwise share with us any sensitive Personal Information, which includes but is not limited to:

  • Government-issued ID numbers (such as Social Security Number or driver's license number)
  • Racial or ethnic information
  • Political or religious opinions
  • Health information

AuctionAlgo Cookies & Analytics

Please review our Cookie Policy to learn more about our use of cookies.

Do Not Track Signals

Without a common industry or legal standard for interpreting Do Not Track (DNT) signals, AuctionAlgo does not respond to browser DNT signals. We will continue to monitor further development of a DNT standard by the privacy community and industry.

How AuctionAlgo Uses and Shares Information

AuctionAlgo does not sell, lease, or rent the Personal Information you share with us with third parties.

However, the information you provide may be used by us or shared with third parties for any of the following purposes:

  • Provide, support, and improve the Site
  • Deliver communications such as newsletters, events, training, or software you request
  • Process orders
  • Confirm licensing compliance
  • Solicit feedback
  • Inform you about the Company and products/services from distributors, resellers, and promotional partners

Additional uses may include:

  • Sharing information with companies offering related services
  • Using aggregated data that does not identify you personally
  • Sharing information when required by law
  • Protecting against fraud
  • Enforcing our Terms and Privacy Policy
  • Business mergers, acquisitions, or asset sales

We may also employ other companies and individuals as service providers to perform functions on our behalf, including hosting services, IT support, and customer service.

These companies will have access to Personal Information only as necessary to perform their functions.

Controlling Your Communication Preferences

Any marketing communications you receive from us will provide you with the opportunity to unsubscribe from future marketing communications.

However, some communications cannot be opted out of, including those related to:

  • Product downloads
  • Sales transactions
  • Software updates
  • Support information
  • Conferences or events
  • Legal disclosures

Third Party Payment Processor

We use third-party service providers ("Payment Processors") to manage credit card processing.

These providers are not permitted to store, retain, or use your Personal Information except for credit card processing on our behalf.

In certain cases, we may have access to:

  • Last four digits of your credit card
  • Expiration date
  • Billing address

This information is used solely to assist with providing the purchased product or service.

Our Security Practices

AuctionAlgo employs industry-standard security measures to ensure the security of information.

However, security of information transmitted through the Internet can never be guaranteed.

Users of our Site are responsible for maintaining the security of passwords and login credentials used to access secure areas of the Site.

We have implemented physical, electronic, and managerial safeguards designed to protect your information from unauthorized access.

Despite these efforts, no system can guarantee absolute security.

Service Providers

We use third-party providers to assist us in delivering services through the Site.

These providers may access Personal Information only as necessary to provide services such as:

  • Hosting
  • Subscription billing
  • Customer communications

These providers do not have the right to share your information independently.

Cross Border Transfers of Your Personal Information

Your Personal Information may be transferred, stored, and processed globally as necessary to deliver our services.

Because AuctionAlgo may operate internationally, your information may be transferred to countries where we or our service providers operate.

Nevada Users

Residents of Nevada may request that we do not sell their personal information in the future.

Requests may be sent to:

legal@auctionalgo.com

Please include "Opt-Out of Sale of Personal Information in Nevada."

California Users

Under California Civil Code Section 1798.83 ("Shine the Light" Act), California residents may request information about disclosure of personal information to third parties for direct marketing purposes.

Requests can be sent to:

legal@auctionalgo.com

Please include the phrase "Shine the Light Request."

Correcting and Updating Your Personal Information

We may retain your information for a reasonable time to:

  • Provide services
  • Conduct audits
  • Comply with legal obligations
  • Resolve disputes
  • Enforce agreements

You may request to review, correct, delete, or modify your Personal Information by contacting us. Requests will be handled within a reasonable timeframe.

Changes to Policy

We may update this Privacy Policy from time to time.

When updates occur, we will post a notice on this page. For significant changes, we may notify you by email.

If AuctionAlgo undergoes a business transition such as a merger, acquisition, or sale of assets, your Personal Information may be transferred as part of that transaction.

Contact Us

If you have questions or comments about this Privacy Policy, please contact us:

Mail

AuctionAlgo
ATTN: Privacy

Get Started Today

Your next auction deserves
Better software.

Request a demo